Polaris Pricing & Cost

• Pricing model: Primarily monthly SEO retainer with tiered package levels, plus fixed-price project work (including SEO audits/technical SEO/website migrations). Polaris also describes milestone-based billing for migration projects.
• Starting price: £3,000 / month
• Typical range: £3,000-£19,500 / month
• Billing: Monthly retainer for ongoing SEO campaigns; fixed-price project fees for one-off SEO work; migration projects use 25% upfront at initiation with the balance paid against milestones.
• Contract terms: Quarterly goals and objectives are stated for SEO packages, but no explicit minimum contract term was found on the pages reviewed.

Polaris publishes unusually concrete pricing on its own site for SEO retainers: SME campaigns at £3,000-£5,000/month, mid-level SCA at £6,500-£10,000/month, and enterprise ENT at £12,500-£19,500/month. Polaris also states fixed-price SEO projects start from £5,450 + VAT on its pricing page, while a newer migration-specific article says fully managed migration projects start at £8,000 + VAT and migration recovery starts at £10,000 + VAT; that same article says payment is 25% upfront and the rest milestone-based. Third-party directory data from Clutch should be treated as an estimate rather than agency-published pricing: it lists a $5,000+ minimum project size and $100-$149/hr average hourly rate.