MarketJoy

• Pricing model: Custom-quoted B2B lead generation / outsourced SDR engagement with a monthly-style managed-service structure, backed by an SQL/performance guarantee; likely hybrid retainer + performance guarantee rather than pure pay-per-lead, because MarketJoy says it offers flat rates on plans, guarantees SQL delivery, and continues working at no cost if results are missed.
• Starting price: $1,000+ project minimum
• Typical range: $50 - $99 / hr
• Billing: Custom quote; publicly described as flat-rate plans with performance guarantees, while third-party directories list hourly-rate bands and project minimums.
• Guarantee: 100% SQL Guarantee; if results do not meet agreed expectations, MarketJoy says it will continue at no cost. MarketJoy also says first leads are generally seen within two weeks of launch and references commitments such as 100 SQLs in 6 months on third-party summaries.

MarketJoy does not publish a public rate card or package pricing on its own site; its FAQ says pricing depends on needs/stage and requires a quote. The strongest concrete public figures I found are third-party directory bands: Clutch lists a $1,000+ minimum project size and $50-$99/hr average hourly rate, while GoodFirms lists $25-$49/hr. Those directory figures are marketplace estimates/listing metadata, not a first-party published MarketJoy package price. Clutch also shows one verified client review at $10,000-$49,999 project cost and another stating the client had invested less than $20,000, which indicates real spend levels but not a standard published plan price.

MarketJoy appears to run B2B outbound lead-generation engagements by first defining target accounts and qualification criteria with the client, then building outreach campaigns and contact lists, launching multichannel outreach, and passing responses/leads back while reviewing performance and adjusting messaging and targeting over time. Customer reviews consistently mention smooth onboarding, regular check-ins, clear team roles, and iterative refinement, but also note that results can take time to ramp and lead quality can vary.

1. 1

   Define goals, ICP, and qualification criteria

   At the start, clients work with MarketJoy to outline the outreach program, choose campaigns for specific offerings, and clarify who counts as a qualified lead. Reviewers repeatedly stress that clients need to be very specific up front about target audience, customer size, and what a qualified lead looks like.

2. 2

   Assign the team and set up onboarding

   After kickoff, MarketJoy appears to establish clear roles on its side and give the client a point of contact or project lead. Review evidence describes the onboarding as smooth, collaborative, and supported by regular communication.

3. 3

   Build lists, messaging, and campaign assets

   MarketJoy then researches target contacts, creates lead lists, and prepares outreach assets such as email templates and related campaign messaging. Customers describe an iterative process in which templates are reviewed, evaluated, and updated as needed.

4. 4

   Launch outbound outreach across channels

   Once setup is complete, MarketJoy runs the outbound work on the client's behalf, with reviews specifically mentioning email, LinkedIn, and broader outreach handled by their team. Multiple reviewers say this lets the client's internal sales team stay focused on selling instead of cold outreach.

5. 5

   Qualify and hand off interested prospects

   As responses come in, MarketJoy helps apply qualification steps and hands over contacts, responses, and leads to the client. Reviews suggest the service often centers on generating initial contact and opportunities rather than fully owning the later-stage sales process.

6. 6

   Review activity, report progress, and refine

   During delivery, MarketJoy provides activity updates, project outlines, and tracking/feedback tools, with reviews mentioning weekly work, monthly meetings, and bi-weekly success-manager check-ins. Based on results, the team adjusts targeting, scripts, and campaign approach, though some customers say these improvements can take time to show impact.