How much does Lead Gen Dept. cost? Here is everything we could verify about Lead Gen Dept.'s pricing model, what's included, and the terms — with the sources each figure was traced from.
Pricing model:Custom quote, typically sold as a monthly appointment-setting / outsourced SDR engagement with guaranteed minimum qualified meetings. Evidence points to a hybrid of bespoke package pricing plus a meeting-delivery commitment, rather than fixed public tiers on the agency website.
Starting price:£3,000 / month
Typical range:£3,000 / month
Billing:Primarily monthly for a custom outbound lead generation package; campaigns include a guaranteed minimum number of qualified meetings. Third-party directories also list an hourly band, but the agency's own site frames the offer as bespoke campaign/package pricing rather than pure hourly billing.
Contract terms:At least some engagements run on a defined campaign term; the agency and reviews mention a three-month target period and a six-month campaign example, but no universal minimum contract term is publicly stated.
Guarantee:Yes — the agency states each campaign has a guaranteed minimum number of qualified meetings, and says if they fall short they will continue efforts at no cost for up to one additional month.
What's included
Outbound outreach via cold calling, email, and LinkedIn
Guaranteed minimum number of qualified meetings
Agreed qualification criteria for what counts as a meeting
Dedicated account manager
Support team / SDR team
Research into target market, industries, and decision-makers
Calendar and inbox management
Tailored campaign strategy / bespoke package
Lead Gen Dept.'s own pricing page does not publish fixed prices; it explicitly says pricing depends on target market/industry, minimum qualified meeting volume, number of SDRs required, and current lead generation strategy. However, G2 publishes a 'Digital' package at £3,000 per month with 800 prospects contacted monthly and LinkedIn/email campaign management; because G2 says the pricing is supplied by the provider or from public materials, this is the strongest concrete public entry price found. Directory figures from Clutch/SelectedFirms/SuperbCompanies ($5,000+ minimum project size and $100-$149/hr) are directory-reported bands/estimates, not clearly agency-published package prices, so they are useful context but should not be treated as the agency's definitive official price list.