How much does Brafton cost? Here is everything we could verify about Brafton's pricing model, what's included, and the terms — with the sources each figure was traced from.
Pricing model:Custom quote built around Brafton’s internal "unit" pricing system, sold primarily as monthly retainers/packages for ongoing services, with some à la carte and hourly-equivalent work. Published examples show monthly packages, per-deliverable unit pricing, and some project/account-based pricing.
Starting price:$50 / post
Typical range:$1,000-$5,300 / month
Billing:Primarily monthly retainer/package billing using Brafton "units" (1 unit = $100 on Brafton’s PPC pricing page), plus à la carte per-deliverable pricing and some hourly-style billing at 2 units ($200) per consulting/work hour. Examples published by Brafton include PPC management at 10 units/month ($1,000/mo), social packages at 33-53 units/month ($3,300-$5,300/mo), and SEO/on-page consulting at 2 units/hour ($200/hr).
Contract terms:Brafton says social packages can be started/stopped as needed and that clients are not locked into a rigid, lengthy contract; no universal minimum term was found. Directory listings also show a minimum project size of $5,000+.
What's included
Dedicated account manager / strategist on ongoing programs
Monthly reporting and dashboards
Content creation (posts, images, videos depending on package)
Social media management and community management
PPC campaign management and optimization
SEO audits, consulting, technical support, and related digital marketing services
Brafton does publish real service pricing on its own site, but much of it is expressed in internal "units" rather than plain dollars. Brafton’s PPC pricing page explicitly states that 1 unit = $100, which allows conversion of many catalog prices into USD; for example, 10 units/month = $1,000/month and 33-53 units/month = $3,300-$5,300/month. Third-party directories such as Clutch and ITProfiles consistently report Brafton at $150-$199/hour with a $5,000+ minimum project size, but those are directory-reported bands rather than agency-published fees.