Merkle vs UAM

A head-to-head comparison of Merkle and UAM in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Merkle

We power the experience economy.

82/ 100 overallHigher score

UAM

Unable to verify an active company website for UAM.

9/ 100 overall

Score-by-score

Criterion	Merkle	UAM
Website Presence(20%)	90	5
Search Visibility(20%)	68	18
Trust & Credibility(20%)	86	8
Market Presence(15%)	88	7
Customer Satisfaction(10%)	74	3
Overall	82	9

Pricing at a glance

Merkle

Model: Primarily custom-quoted enterprise services engagements, with evidence of per-project and hourly billing on agency directories. For Merkle’s own CXM/Data Accelerator productized offering, the pricing model is usage-based/pay-as-you-go based on implemented modules and data volume.
Typical range: $150–$199 / hr

Full Merkle pricing →

UAM

Model: Custom quote; evidence suggests a marketing-agency style mix of monthly service packages/retainers and possibly project-based work, but the exact commercial model for the entity at uam.io could not be confirmed because the domain currently resolves to a GoDaddy for-sale page rather than an operating agency website.
Typical range: $799-$1,599/month

Full UAM pricing →

Merkle profile →UAM profile →← All ppc agencies