Impression vs Propeller

A head-to-head comparison of Impression and Propeller in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Impression

Evidence into Action.

78/ 100 overallHigher score

Propeller

Digital agency delivering stand-out experiences that generate results.

78/ 100 overall

Score-by-score

Criterion	Impression	Propeller
Website Presence(20%)	90	86
Search Visibility(20%)	58	58
Trust & Credibility(20%)	82	84
Market Presence(15%)	84	78
Customer Satisfaction(10%)	79	88
Overall	78	78

Pricing at a glance

Impression

Model: Custom-quoted digital marketing engagements, with strong evidence of a monthly retainer / monthly management-fee model for retained services; they also appear to take project-based work and can bill hourly for some scopes.
Typical range: $150-$199 / hr

Full Impression pricing →

Propeller

Model: Primarily custom-quoted agency engagements: per-project for website/design/development work, ongoing monthly retainer for digital marketing/performance services, and at least one named always-on growth retainer product (Gravity AI).
Typical range: $25,000 - $50,000 per project

Full Propeller pricing →

Impression profile →Propeller profile →← All ppc agencies