Digital Drew SEM vs Merkle

A head-to-head comparison of Digital Drew SEM and Merkle in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Digital Drew SEM

Hands-on SEM and digital marketing for brands focused on measurable growth.

72/ 100 overall
Merkle

We power the experience economy.

82/ 100 overallHigher score

Score-by-score

CriterionDigital Drew SEMMerkle
Website Presence(20%)8290
Search Visibility(20%)5868
Trust & Credibility(20%)7486
Market Presence(15%)7188
Customer Satisfaction(10%)7674
Overall7282

Pricing at a glance

Digital Drew SEM

Model
Primarily custom monthly retainer pricing for PPC, SEO, social media marketing, and design/development, with service-specific starting prices published on a third-party pricing profile. The agency’s own site says engagements are custom-built after a discovery call rather than sold as fixed packages.
Typical range
$750-$1,000 / mo
Full Digital Drew SEM pricing →

Merkle

Model
Primarily custom-quoted enterprise services engagements, with evidence of per-project and hourly billing on agency directories. For Merkle’s own CXM/Data Accelerator productized offering, the pricing model is usage-based/pay-as-you-go based on implemented modules and data volume.
Typical range
$150–$199 / hr
Full Merkle pricing →