Cypress North vs Merkle

A head-to-head comparison of Cypress North and Merkle in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Cypress North

Performance-driven digital marketing, web, technology, and data solutions.

65/ 100 overall
Merkle

We power the experience economy.

82/ 100 overallHigher score

Score-by-score

CriterionCypress NorthMerkle
Website Presence(20%)8690
Search Visibility(20%)5868
Trust & Credibility(20%)6786
Market Presence(15%)7088
Customer Satisfaction(10%)2274
Overall6582

Pricing at a glance

Cypress North

Model
Custom quote, typically structured as ongoing monthly agency services/retainer for digital marketing and PPC, with project-based engagements for web development, creative, data, and technology work.
Full Cypress North pricing →

Merkle

Model
Primarily custom-quoted enterprise services engagements, with evidence of per-project and hourly billing on agency directories. For Merkle’s own CXM/Data Accelerator productized offering, the pricing model is usage-based/pay-as-you-go based on implemented modules and data volume.
Typical range
$150–$199 / hr
Full Merkle pricing →