Cardinal Digital Marketing vs Merkle

A head-to-head comparison of Cardinal Digital Marketing and Merkle in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Cardinal Digital Marketing

Healthcare performance marketing that drives outcomes for multi-location provider groups.

74/ 100 overall
Merkle

We power the experience economy.

82/ 100 overallHigher score

Score-by-score

CriterionCardinal Digital MarketingMerkle
Website Presence(20%)8890
Search Visibility(20%)5268
Trust & Credibility(20%)7986
Market Presence(15%)7488
Customer Satisfaction(10%)8174
Overall7482

Pricing at a glance

Cardinal Digital Marketing

Model
Custom-quoted monthly retainer for ongoing digital marketing/advertising management, with contracts defining a maximum monthly fee; may also include media markup. Third-party directories also list project-based minimums and hourly rate bands.
Typical range
$3,000-$15,000/month
Full Cardinal Digital Marketing pricing →

Merkle

Model
Primarily custom-quoted enterprise services engagements, with evidence of per-project and hourly billing on agency directories. For Merkle’s own CXM/Data Accelerator productized offering, the pricing model is usage-based/pay-as-you-go based on implemented modules and data volume.
Typical range
$150–$199 / hr
Full Merkle pricing →