Tinuiti

• Pricing model: Custom-quoted agency engagements, most consistently evidenced as a monthly retainer and/or ongoing managed-services relationship; directory data also indicates hourly-rate positioning, and Tinuiti’s own intake flow suggests engagements are scoped around monthly advertising spend. For media buying specifically, Tinuiti discusses campaign media being bought on CPM or flat-rate impression models, but that describes ad inventory pricing rather than Tinuiti’s agency fee.
• Starting price: $10,000+ minimum project size
• Typical range: $100-$149 / hr
• Billing: Custom quote; ongoing managed-services engagements are implied. Third-party directories list an hourly-rate band of $100-$149/hr (Clutch) and $150/hr average hourly rate (DesignRush). Tinuiti’s own site asks prospects for monthly advertising spend, which suggests budget-based monthly scoping rather than self-serve packages.
• Contract terms: No formal term length found on Tinuiti’s current site. One third-party review summary says the client valued Tinuiti’s 'three-day opt-out policy,' but this appears in a historical review synopsis rather than an official current contract page.

Tinuiti does not appear to publish fixed packages or public price plans on its own website; buyers are pushed to 'Get in touch' for a custom quote, and the Foundation page positions a midsize offering without listing dollar figures. The concrete numbers found are primarily directory-style budget markers: Clutch lists Tinuiti at a $10,000+ minimum project size and $100-$149/hr average hourly rate, while DesignRush lists a $50,000 & Up minimal budget and $150/hr average hourly rate. Those directory figures are marketplace/profile estimates or self-reported profile data, not a publicly posted Tinuiti rate card, so they should be treated as directional rather than a guaranteed quote.

A Tinuiti engagement appears to start with integrating client data and auditing existing accounts, then standardizing reporting, attribution, and campaign structure before moving into ongoing channel execution, regular reporting, and periodic strategic reviews. Customer reviews and Tinuiti’s own case/process pages consistently point to a collaborative operating model with fast relaunch or fixes early on, followed by weekly or monthly check-ins and broader quarterly planning.

1. 1

   Connect data and align on customer signals

   Tinuiti begins by connecting first-party and CRM data so media platforms can optimize against business-relevant signals, not just platform metrics. Its own process pages say it starts with high-fidelity customer data, and a client case shows onboarding included integrating CRM data and aligning the organization around better visibility into ROI.

2. 2

   Audit the existing setup and diagnose gaps

   Early in the engagement, Tinuiti reviews the current account and measurement setup to find what is broken or limiting performance. In the Wrench Group case, this meant identifying fragmented reporting, inconsistent attribution, broken conversion paths, and then conducting audits across ad platforms, landing pages, and CRM tracking within the first phase of the relationship.

3. 3

   Rebuild tracking, reporting, and account structure

   After diagnosis, Tinuiti appears to standardize the operating foundation: dashboards, UTM governance, campaign mapping, naming conventions, segmentation, and role-specific reporting views. Reviews also indicate this rebuild can happen quickly, with one G2 reviewer saying integration was painless and that Tinuiti rebuilt and relaunched accounts extremely fast.

4. 4

   Set workflows for approvals, budgeting, and communication

   Tinuiti then puts management routines around the work so the client can review performance and approve spending or changes through clearer workflows. Evidence from the Wrench case mentions streamlined approval workflows and budget pacing tools, while Clutch feedback describes weekly meetings, monthly check-ins with channel leads, and quarterly on-site reviews.

5. 5

   Launch or optimize campaigns across channels

   With the foundation in place, Tinuiti executes and iterates across paid search, retail media, social, and other channels, using customer insights and measurement tools to guide decisions. Its approach pages describe a recursive optimization cycle, and client feedback on Clutch characterizes the delivery style as progressive, collaborative, and responsive.

6. 6

   Report results and refine strategy continuously

   Delivery appears to continue through recurring reporting and optimization reviews rather than one-time handoff. G2 review text mentions weekly reports, third-party write-ups describe monthly or bi-weekly reporting with quarterly business reviews, and Tinuiti’s own materials emphasize always-on testing, monthly optimization, and faster decision-making from unified measurement.