Search Commander, Inc.

• Pricing model: Hybrid pricing model: one-time SEO audit, short-term hourly consulting, a required 90-day initial SEO engagement for most ongoing SEO clients, then an optional monthly retainer. PPC management is billed monthly in tiered levels based on ad spend/campaign count. Multi-location SEO is custom-quoted on a sliding scale.
• Starting price: $375 / month
• Typical range: $375-$10,000 / month
• Billing: Primarily monthly billing for retainers and PPC management; initial SEO engagements are paid over 90 days in three equal payments; one-time audit and hourly/project-style consulting are also offered. The pay page also shows a 50% audit deposit structure ($400 now, $400 on delivery) for the $800 entry audit.
• Contract terms: Initial SEO consulting engagement is 90 days. Search Commander states new clients start with one of two startup plans ($3,750 or $7,500 over 90 days), after which the relationship can end or continue on a monthly retainer. Sites larger than 3 million pages require at least a $10,000/month agreement for a minimum of 90 days.
• Free trial: Free introductory phone call / first call is free.
• Guarantee: Search Commander states a satisfaction guarantee applies to all services. The pricing page also states a 100% money-back guarantee for one-time hourly rates and a money-back guarantee for each ongoing 30-day period.

Search Commander publishes unusually explicit pricing on its own site. The lowest publicly posted purchasable entry price is the $375/month Level 1 recurring plan, but for SEO specifically the more common buyer journey appears to be either an $800 one-time audit or a 90-day startup engagement starting at $3,750. Retainer pricing is published by page-view/location bands ($375-$10,000/month), while PPC management is separately tiered at $375-$875/month; Clutch does not add useful figures because it lists Search Commander’s hourly rate and minimum project size as undisclosed.

A Search Commander engagement appears to start with a free introductory call or a paid one-time SEO audit, then move into a 90-day startup/discovery period where Scott Hendison works directly with the client and/or their staff, sets up access and reporting, analyzes the site and market, and delivers recommendations through reports, calls, and sometimes screencast video. Ongoing work is then run as a monthly consulting relationship with scheduled calls, reporting, and hands-on follow-up on SEO, local listings, PPC, and implementation issues.

1. 1

   Schedule an introductory call or buy the initial audit

   Engagements begin with either a free first call or a paid one-time SEO audit. Search Commander says the first call is used to discuss the situation plainly, while the audit is an entry-point analysis of the client’s online presence.

2. 2

   Gather facts, history, and account access

   Early in the relationship, Scott gathers background on the business and determines the client’s needs through initial phone calls. The company also says some reporting pulls from the client’s own Google Search Console, Google Ads, and Google Analytics accounts, and if the client lacks access, those Google properties can be set up for them.

3. 3

   Run a full situational analysis

   Search Commander then analyzes both the site internally and the business externally. Its own pricing page says this includes reviewing site structure and setup, title tags through hosting performance, plus backlinks, business citations, and competitor standing; a testimonial on the references page says Scott quickly dove into traffic data and returned a comprehensive report with action items and clear explanations.

4. 4

   Deliver findings in reports, video, and follow-up calls

   The audit deliverables are described as a detailed written report, printable reports, and a short screencast video, followed by a second call after delivery. Customer testimonials also describe clear instructions, screenshots, and explanation-heavy guidance so the client understands the SEO and AdWords process rather than just receiving raw deliverables.

5. 5

   Execute startup work during the initial discovery period

   If the client continues, Search Commander moves into an initial 90-day startup/discovery period and says that by the first 30 days it typically works through technical SEO issues, conversion tracking/Google Analytics goals, local listing claims, citation cleanup, and dashboard/reporting setup. The site frames this as collaborative consulting with direct work alongside the client’s existing web, marketing, or IT team.

6. 6

   Review progress on scheduled calls and recurring reports

   During startup, weekly scheduled phone calls are emphasized, with ranking reports available as often as weekly and progress reports weekly or monthly depending on client preference. The company says these reviews cover Analytics trends, Search Console issues, rankings, conversions, backlinks, visitor behavior, and competitor analysis, and may include an executive-level screencast video on request.

7. 7

   Continue monthly consulting and hands-on follow-up

   After the initial period, clients move to an ongoing monthly subscription with scheduled calls and flexible consulting time. Search Commander describes this phase as direct ongoing communication with Scott, recommendations tailored to the client’s goals, monitoring and reporting, and follow-up with the client’s staff to ensure needed SEO, PPC, local listing, or site changes actually get implemented.