Propeller Pricing & Cost

A buyer-focused summary of the pricing fields and source links stored for Propeller, including clear gaps to confirm before signing.

Upfront pricing answer

$25,000 minimum project budget

A published starting price is not automatically a minimum. Where a field is not present in the stored pricing record, it is marked as unknown rather than estimated.

Pricing model: Primarily custom-quoted agency engagements: per-project for website/design/development work, ongoing monthly retainer for digital marketing/performance services, and at least one named always-on growth retainer product (Gravity AI).
Published starting price: $25,000 minimum project budget
Typical price range: $25,000 - $50,000 per project
Commitment / contract evidence: Propeller states its AI Search solution starts with an initial six-month programme, followed by a tailored retainer. No general agency-wide contract term was found.
Billing: Custom quote; project-based for builds and redesigns, monthly retainer for ongoing marketing/performance work. Propeller’s own site also describes Gravity AI as "one retainer" / an "always-on growth retainer."
Contract terms: Propeller states its AI Search solution starts with an initial six-month programme, followed by a tailored retainer. No general agency-wide contract term was found.

What is included

Web development
SEO
PPC / paid media
Social media marketing
Conversion rate optimisation (CRO)
Analytics
UX / UI design
Growth strategy
For Gravity AI: competitor intelligence, SEO, AI SEO, CRO, paid media, analytics, and social media marketing in a single retainer

Notes:: I found concrete public pricing signals, but they are mostly directory-style figures rather than a full official rate card on Propeller’s own site. DesignRush lists Propeller UK with a minimal budget of $25,000-$50,000 and an average hourly rate of $149/hr; Onelittleweb separately lists a $10,000+ minimum project cost, but because the most coherent published unit is project budget, the range above uses the DesignRush project-budget band. On Propeller’s own website, pricing is custom and quote-led: their Shopify page says engagements may be hourly or fixed-price and mentions maintenance packages/retainers, while Gravity AI is explicitly described as a single ongoing retainer and their AI Search offering explicitly starts with a six-month programme before moving to a tailored retainer.

Questions to ask before signing

What is the minimum project or monthly spend?
Is a trial, pilot, or paid discovery engagement available?
Are any guarantees offered, and what conditions apply?

Pricing sources and limitations

This page summarizes the company pricing record and does not calculate quotes. Pricing can change by scope and date; confirm current terms directly with the provider. Only valid web sources are linked below.

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