Mighty Roar

• Pricing model: Custom-quoted agency engagements, sold primarily as project-based work with some ongoing retainer-style relationships for social/media/brand support. Public evidence points to a mix of large fixed-scope projects and longer-term monthly agency-of-record style engagements rather than self-serve plans or transparent package pricing.
• Starting price: $25,000+ project minimum
• Typical range: $150–$199 / hr
• Billing: Custom quote; evidence supports project-based billing and ongoing retainer-style relationships, with directory-listed hourly rate band of $150–$199/hr.
• Contract terms: Not explicitly published by Mighty Roar. Their own agency-onboarding content says most agency contracts have 30–60 day out clauses, but this is presented as a general industry statement rather than a confirmed Mighty Roar term.

I found concrete public pricing signals, but not a first-party rate card or package page on mightyroar.com. The clearest published figures come from third-party directories: Clutch lists Mighty Roar with a $25,000+ minimum project size and $150–$199/hr average hourly rate, while DesignRush lists a minimal budget band of $25,000–$50,000 and $199/hr. Those directory figures should be treated as marketplace/profile data rather than a firm price sheet published by Mighty Roar itself; the agency's own site appears to use custom quoting and does not publicly disclose standard plans, retainers, setup fees, or guaranteed per-lead / per-appointment pricing.

Mighty Roar appears to run engagements as a collaborative, strategy-led partnership: they start from business objectives and customer insights, translate that into brand and channel strategy, then execute creative and digital work with regular client feedback, scheduled deliverables, KPI-based measurement, and ongoing optimization.

1. 1

   Define business goals and scope the engagement

   Clients come to Mighty Roar with goals like refreshing brands, improving digital presence, getting strategic counsel, or building lead-generation content. The work is framed around the client's business objectives and goals rather than jumping straight to tactics.

2. 2

   Assess the brand, audience, and current performance

   Mighty Roar evaluates existing program and campaign performance and grounds strategy in customer insights, personas, and audience behavior. On its own site, the agency describes a data-driven process and says its marketing framework starts with understanding audience needs and the consumer decision journey.

3. 3

   Build strategy before tactics

   After assessment, Mighty Roar develops strategy across brand and demand efforts, including recommendations for optimization and channel direction. Its published methodology says strategy should flow from business objectives using an OGSI framework and, in relevant engagements, map work to stages of the consumer decision journey.

4. 4

   Create and deliver cross-channel assets

   The agency then executes the agreed work, which review evidence shows can include brand development and refreshes, lead-gen content, trade-show materials, explainer videos, social media guidelines, and community management support. Clients describe Mighty Roar handling both strategy and execution across B2B and DTC work.

5. 5

   Collaborate closely and iterate through feedback

   Delivery appears to be highly hands-on and collaborative: clients report weekly meetings, constant communication through Slack, email, and phone, and an agile approach that incorporates ongoing, iterative feedback. Reviewers repeatedly say the team feels like an extension of their internal marketing team.

6. 6

   Report against KPIs and optimize ongoing work

   Mighty Roar's engagements include schedules with key deliverables and dates, a measurement plan with specific KPIs, and ongoing optimization. Clients also mention performance assessments, optimization recommendations, and CRO improvements, indicating that reporting and refinement continue after launch.