97 Switch: Digital Marketing Agency in Chicago & Portland — Detailed Report

An independent, evidence-based evaluation of 97 Switch: Digital Marketing Agency in Chicago & Portland, award-winning digital marketing agency specializing in digital marketing, websites, creative, and strategy.. Scored across 5 weighted criteria covering website presence, search visibility, trust, market presence, and customer satisfaction.

71/ 100

Overall evaluation score

The agency positions itself as a partnership-driven team that blends technical expertise with creative innovation to deliver measurable business results, stronger digital presence, and tailored solutions across industries.

Score breakdown

Website Presence

Weight: 20%

84/100

97 Switch has a substantive website with dedicated pages for about, services, contact, locations, and a published audit offer, and the site clearly explains capabilities across digital marketing, websites, creative, and strategy; however, phone/email contact details are not provided in the evidence, so it does not score at the very top.

Search Visibility

Weight: 20%

42/100

Search-visibility evidence is thin: the domain 97switch.com is established (~12 years old, registered November 2013) and the homepage was last modified in August 2026, but no traffic, ranking, backlink, or visibility metrics are provided, so the score must remain conservative.

Trust & Credibility

Weight: 20%

78/100

Credibility is supported by verifiable firmographics (founded 2013, team size 2-10, Portland address, LinkedIn presence), a BBB profile with an A+ letter grade, and strong Clutch feedback (5.0/5 from 33 reviews), but the small team size and limited review presence beyond Clutch/G2/BBB temper the score.

Market Presence

Weight: 15%

68/100

97 Switch shows a moderate footprint through its own multi-location positioning (Chicago and Portland), LinkedIn presence, Clutch profile, BBB profile, and mentions in directories cited in the pricing research, but the evidence also says its review footprint is limited outside Clutch and no broader visibility metrics are provided.

Customer Satisfaction

Weight: 10%

88/100

Customer satisfaction appears strong based on Clutch's 5.0/5 rating across 33 reviews, with cited praise for responsiveness, creative execution, project management, and strategy, while the only notable concern in the evidence is occasional sensitivity to premium pricing.

What 97 Switch: Digital Marketing Agency in Chicago & Portland does

97 Switch offers full-service digital marketing support built around four core areas: websites, creative, marketing, and strategy. Its service approach combines discovery, planning, design, development, launch, and ongoing optimization.

Websites

Custom website design and development using tools such as Webflow and WordPress, along with UX/UI, e-commerce, performance testing, SEO/GEO/AEO optimization, and post-launch support and management.

Creative

Brand identity, brand guidelines, web design, social media content, illustration, motion graphics, and graphic design collateral tailored to a company’s personality and goals.

Strategy

Discovery and analysis, KPI and goal setting, brand architecture, strategy reporting, ideation, visual planning, and program roadmaps designed to guide measurable growth.

Marketing

Digital marketing execution aimed at growing visibility, traffic, conversions, and brand awareness through results-oriented campaigns and ongoing optimization.

Pricing

  • Pricing model: Custom quote with a hybrid of per-project work and ongoing monthly retainers; also offers hourly web revisions/extra work and a standalone strategic audit product.
  • Starting price: $3,000 for a Growth Stage Audit
  • Typical range: $150-$199/hr
  • Billing: Primarily per-project for builds/strategy work, monthly for ongoing maintenance and marketing retainers, plus hourly billing for web revisions/extra work.

What's included

  • Digital marketing strategy and execution
  • Website design and development
  • Branding and creative services
  • SEO, PPC, social media, email marketing
  • Website maintenance
  • Standalone Growth Stage Audit with a visual report, top opportunities, and roadmap

97 Switch does not appear to publish standard self-serve packages or fixed plan pricing for its core agency services on its main site; most engagements are custom-quoted. However, 97 Switch does publish one concrete offer on its own website: the Growth Stage Audit starts at $3,000 for solo or very small teams. Third-party directories consistently show an average hourly rate of $150-$199/hr and a minimum project size of $10,000+; client reviews on Clutch add spend examples including about $28,000 upfront for a site project, $500/month maintenance, roughly $150/hour for revisions, and a planned $11,000/month marketing retainer. Those client-spend figures are review-reported examples, not official list prices published by 97 Switch.

Sources (15)

Where this pricing information was traced from.

Reviews & reputation

97 Switch has a clear third-party review presence on Clutch, plus a BBB business profile and a G2 seller/profile page with no customer reviews. I could not verify listings for this specific company on Trustpilot, Google, or Capterra from search results, so its review footprint appears limited outside Clutch.

  • Top Sales AgenciesNo reviews yet
  • Clutch
    5.0/5

    33 reviews

    Clutch reviewers consistently praise 97 Switch for responsiveness, organized project management, strong creative execution, and strategic thinking. A few visible comments suggest pricing is not the cheapest, but the overall sentiment on the profile is strongly positive.

    • Louisa Fitzgerald · Senior Director of Marketing, Technology Association4.5

      97 Switch is a high-level creative design firm, and their responsiveness is impressive.

      Aug 15, 2025Read on Clutch
    • Paul Bessinger · President, Signature HomeStyles & SideGigster5.0

      Not many companies can develop and execute a strategy well, but 97 Switch can.

      Jun 27, 2024Read on Clutch
    • Arlene Levy · Owner & President, A. Messe Supply5.0

      Jeremy and his team are truly focused on success and ensure that we have what we want.

      Oct 4, 2023Read on Clutch
    • Anonymous · Marketing Director, Technology Training Company5.0

      Their team is a top-notch group of highly creative individuals.

      Apr 11, 2023Read on Clutch
  • G2
    0.0/5

    0 reviews

    G2 has a seller/profile page for 97 Switch that matches the company name, Chicago HQ, and website domain, but it shows 0 reviews. Because no customer reviews are visible, there is no reviewer sentiment to summarize beyond the fact that the profile exists without review activity.

  • TrustpilotNot listed
  • GoogleNot listed
  • CapterraNot listed
  • BBBA+
    Not Accredited

    BBB has a business profile for 97 Switch in Chicago, but the visible search/opened page content did not show customer review text or a BBB customer-review rating. The profile does clearly show accreditation status and BBB letter grade.

Strengths

  • +Responsive communication
  • +Strong creative execution
  • +Organized project management
  • +Strategic marketing capability

Concerns

  • Premium pricing

Search visibility

The 97switch.com domain was registered in November 2013 (~12 years old), with the homepage last modified August 2026. Figures are from a live RDAP domain lookup and HTTP headers, not estimated.

Domain registered

November 2013

Last updated

August 2026

Domain age

~12 years